In 4 MINUTES we use DSLR cameras to create a unique television portrait of famous personalities. This format and technology allow us to penetrate these over exposed people from a different angle and say something, with almost no words.

This segment was broadcast as a part of Uvdá, one of Israel’s best-respected and highest rated primetime news magazines. We are proud to present a fine selection of portraits that we aired this year: Israeli President Shimon Peres, one of the world's greatest leaders, at his home and office that are one; Opposition leader Tzipi Livni at home just before Shabbat (the Jewish day of rest); Rabbi Ovadia Yosef, religious leader and authority, at his study; Bar Refaeli, Israeli top model. This is a new format developed in Keshet Broadcasting Ltd.

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